About the Business
The aim of Pack Life is to help you to understand and correct unwanted behaviour in your dog using classical, pavlovian or respondent conditioning, (or pavlovian reinforcement) which is an associative learning that was first demonstrated by Ivan Pavlov. Put simply Pack Life help people understand why dogs behave the way they do, and 95% of their unwanted behaviour stems from mirroring us as humans.
Pack Life are based in West Sussex and currently cover Selsey, Chichester and the surrounding area's. We are happy to help when visiting is not possible and can provide advice or conduct consultations via email and telephone. Read our articles about canine communication and dog personalities as these are important factors when understanding your dog.
Location & Hours
James Street
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